I am a Vendor

Many vendors require assistance to effectively reach the retail channel in the dynamic market of the Middle East. The potential for business growth is significant, but as in most emerging markets, these new opportunities raise some important questions:

• How do I improve my visibility with the key players in ME?
• How can I efficiently meet all the decision-makers?
• How do I optimise my sales and marketing strategy in these promising markets?

DISTREE Middle East offers real value-adds to forward-thinking vendors that fully understand the value of this region’s booming retail market:

• Face-to-face meetings with senior retail executives from across ME
• Build new business relationships and new retail sales channels in ME
• Build brand awareness with influential retail decision-makers and buyers
• Stay informed about developments in ME’s fast-growing markets
• Build marketing momentum ahead of planned product launches
• Meet both existing and potential partners in one place at one time

Access the most important retail partners:
Unlike traditional trade shows, DISTREE Middle East is an invitation only event. Only general managers, purchasing directors, department managers, section managers and other senior executives from the retail channel make it on to the exclusive guest list and are personally invited to attend this highly focused event.

Reducing the distance between opportunity and business success:
By putting you face-to-face with the elite managers of the retail channel, DISTREE Middle East raises your company's profile and visibility within the region and offers faster access to these high-growth markets. DISTREE Middle East is the most efficient vehicle to drive your sales through these influential decision-makers. Without DISTREE, you would need to travel to many cities and countries, spending valuable time and money on plane tickets, hotels, and security.

Not only will you present your products and technologies to an unrivalled audience, you will also get instant and invaluable feedback from the channel and retail executives who are the true gatekeepers in their respective markets.

If I already have partners and customers in the Middle East, why should I attend DISTREE?

When the region’s leading retailers gather, it is an opportunity that you cannot afford to miss. To stay competitive, you must present your products to the business executives that will make or break your success in the region. Channel loyalties can change in an instant. Stay one step ahead of the market and ensure that your retail channel strategy drives the future success of your business. Even if you have existing channel relationships, there are many powerful reasons for participating at DISTREE Middle East:

• For market understanding... to stay informed about these fast-changing markets.
• For business... to win new channel accounts and increase your share of wallet with existing ones.
• For relationships... to spend quality time with customers and strengthen your channel engagement.
• For access to top executives... to maintain and develop contacts at the highest levels.

For insurance... to hear multiple opinions about these markets; to develop your next channel relationships and understand the competitive landscape

For market understanding... to stay informed about these fast-changing markets. DISTREE Middle East is the best place to find out about the real market conditions. With so many top retailers in one spot at one time, it’s the fastest and most convenient way to enhance your understanding and appreciation of these markets. You will glean valuable information from multiple sources. DISTREE Middle East is a unique opportunity to gain valuable market information from the people that matter most: enterprise end-users and the partners that supply them.

For business... to win new customers and increase your share of wallet with existing ones. Spending quality time with current customers can create new orders. The retail market remains one of the world's most dynamic industries, a sector that never stands still. The markets of ME are changing rapidly. Find out which retail partners have opened new outlets or entered new markets. Get valuable insight into the consolidation trends shaping the channel-to-market. Make sure that you are working through the most effective retail partners and maximising your exposure to your target client audience. Identify additional and alternative retailers to future proof your channel structure and develop extra routes-to-market.

For relationships... to spend quality time with customers and strengthen your channel engagement. Existing retail partners will appreciate your appearance at DISTREE Middle East as you demonstrate a real commitment to their market. Successful channel management means building mind-share and spending quality time with the executives that matter. Unlike many events run by a single vendor, DISTREE’s unique invitation only format ensures that the top executives attend – attracted by the fact that they can hold multiple meetings with senior vendor executives and achieve a real return on the time invested.

For access to top executives... to maintain and develop contacts at the highest level. Maintaining and developing high level contacts within retail partners can become increasingly difficult as your business grows. DISTREE Middle East provides a social forum and the chance for you to communicate directly with senior retail executives and retail buyers.

For insurance... to hear multiple opinions about these markets; to develop your next channel relationships and understand the competitive landscape. Partnerships and customer relationships can change rapidly. Understand the market forces at work in ME and where your retail partners fit into the bigger channel picture. By participating at DISTREE you will learn more about your partners and their reputation in the market. Take the initiative, improve your go-to-market model and find out what your competitors are doing. Information is power.